Internet Marketing - Pass 5 Essay - 831 Words

Internet Marketing in Business; Introduction; The internet has become a key factor in the success of a lot of businesses in recent years. In the following assignment I am going to explain how internet marketing has made Tesco’s business more efficient, effective and successful. Efficient; Definition; Efficiency is the comparison of what is actually produced or performed by the business with what can actually be achieved with the same consumption of resources (money, time, labour, etc.). Disintermediation; By removing the distributor or wholesaler businesses like Tesco are â€Å"cutting out the middleman† which allows Tesco to work with customers directly from the internet. Opportunities to increase sales from existing customers;†¦show more content†¦24/7 availability; Tesco’s website means that customers can view their products and services on offer at any time of the day/month/year, which will prove to be convenient for customers who have responsibilities and cannot shop during shop opening times.+ Effective; Definition; Effectiveness is considered when measuring the degree to which objectives are achieved and the extent to which targeted problems are solved. In contrast to efficiency, effectiveness is determined without reference to costs and, whereas efficiency means doing the thing right, effectiveness means doing the right thing. Widens target audience; Tescos website is viewable by any person that can access the internet, which means that their target audience will grow by a huge proportion. Allows the business to gather customer research; Tesco can gather information from customers that visit or shop from their website, they can gather information like contact details from surveys and they can contact the customer via e-mail or telephone to formally tell them about offers on products and services. Ability to respond to customer enquires/orders quickly; Tesco have a â€Å"contact us† section on their page which means that customers can find contact details instantly to get in touch with the business if they have any inquires. Ability to processShow MoreRelatedE-Commerce Trends: Viral Marketing Essay608 Words   |  3 PagesE-Commerce Trends: Viral Marketing For years businesses have understood the power of word-of-mouth advertising; both positive and negative. Enough negative comments spread by unhappy customers can have a devastating impact, and it is obviously desirable to have people spreading the word about the positive attributes of a businesss product or service. Yet until recently, although companies certainly have paid attention to popular buzz, marketing campaigns have not been planned based mostly, orRead MoreTesco Boston Matrix and Ansoff Matrix1156 Words   |  5 PagesAccess to Business Unit Title: Marketing - Level 3 Credit Value: 6 credits Tutor: Alison Unwin Unit Code: 3-BA1-045 Email: aunwin@centralbeds.ac.uk This unit has 4 learning outcomes. LEARNING OUTCOMES ASSESSMENT CRITERIA PROPOSED ASSESSMENT EVIDENCE (TBC) Assessment Evidence Answer paper The Learner should be able to: 1. Establish the importance of the marketing environment The Learner can: 1.1 Analyses the difference between micro and macro environmental factors 1.2 Compare and contrastRead MoreRole Internet Marketing1165 Words   |  5 Pages Unit Unit 12 Internet Marketing in Business Assignment Title Marketing Online Issue Date Monday 10th March Hand In Date Friday 30th May Students Name Class Lecturer Neil Gow Assessment Criteria achieved P1 M1 D1 P2 M2 P3 P4 P5 P6 Learning Outcomes 1. Know what role internet marketing has within a modern marketing context 2. Understand the benefits of internet marketing to customers 3. UnderstandRead MoreBenefits Of Online Marketing Success709 Words   |  3 Pagesliterally thousands of Internet marketers online and that number grows every day. Internet marketing is really an increasing industry of working in which regular folks are generating an income. Around the globe, men and women exactly like you and me are generating anywhere from a small amount of extra cash a month, all the way up to enough to replace their regular jobs completely with a better than full-time income. Did you know that the most successful of these Internet marketers all share certainRead MoreMarketing Analysis : The Soap Market1448 Words   |  6 Pages INTERNET MARKETING (TASK 3-4) Image Task 3 When someone starts a new business or expands existing business, there is need for market research to make stronger and better decisions and improve chances of success. There are two type of research; secondary market research and primary market research. 3.1 Conduct secondary market research The soap market in United Kingdom has been protected from the worst recession cutbacks but unfortunately the situation is not appreciableRead MoreThe Impact Of Internet On The Economy1544 Words   |  7 Pagesof internet have made an impact on almost every industry including the education industry. Internet has become the preferred mode of communication. It has helped in not only bringing the world closer through websites, emails, internet phones, and social media but also have been one of the most significant factor responsible for cost reduction, increased convenience, and faster process (Li, 2007). Many scholars have recognised internet as of the most effective and efficient medium of marketing andRead MoreUnit 12 Assingment Brief2815 Words   |  12 PagesUnit 12: Investigating Internet Marketing Guided learning hours : 60 Teacher K. Eckmeyer Issued : February 2011 Table of content Unit abstract 3 Content 3 Learning outcomes 3 Due Dates: 3 Scenario 3 P-1 Describe what role internet marketing has within a modern marketing context 3 P-2 Describe the principal benefits of internet marketing to customers 3 M-1 Analyse the benefits of internet marketing for customers 3 D-1 Evaluate the effectiveness of internet business 3 P-3 Read MoreThe Freedom Of Speech And The Internet1617 Words   |  7 Pagesturn, slow down internet speed (Kerpen 2). However, the internet as a public utility will keep current internet providers from slowing or blocking internet traffic and will help maintain a free, open internet that respects the First Amendment, the freedom of speech. (Bedard 1 - 2 ) This internet openness that is expected to come with the implementation of President Obama’s plan is better known as the FCC’s Open Internet Rule or Net Neutrality. Net Neutrality will allow internet users to go whenRead MoreHong Kong Disneyland1687 Words   |  7 Pagesmanagement strategy. For example, how it provides the best services to its guests and why it would succeed. At the final section of this report, we have also made some recommendations to them. 2. Customer segmentation and customer knowledge to refine marketing process It is generally that the Disneyland uses the behavioral patterns to segment its customers. According to the result of the segmentation, there are two types of customers can be defined. ï  µ Customers who visit one time only and will not visitRead MoreBusiness: Marketing and Promotional Campaign1596 Words   |  7 Pages To achieve a pass grade the evidence must show that the learner is able to: To achieve a merit grade the evidence must show that, in addition to the pass criteria, the learner is able to: To achieve a distinction grade the evidence must show that, in addition to the pass and merit criteria, the learner is able to: P1 Describe the promotional mix used by two selected organisations for a selected product/service. P2 explain the role of promotion within the marketing mix for a selected

Animal Experimentation And Animal Testing - 1261 Words

Abstract This report explores the main arguments both for and against animal experimentation. The report begins with an introduction briefly outlining what animal experimentation refers to, introducing the three perspectives and highlighting the intention behind this investigation. The report then explores the positive and negative medical aspect of animal experimentation stating that it has resulted in vital vaccines benefitting both humans and animals, but also accepting it is not always reliable. The advantages and disadvantages of animal testing on consumer products are also explored, highlighting the safety it has ensured for humans, but also discussing alternative options. The report then discusses the ethical issues, focussing on both the utilitarianism and animal rights perspectives. The report concludes with a statement suggesting that both sides state important arguments but the answer cannot be determined until further research into animal testings reliability is tested and alternative methods proven more effective. Introduction Animal experimentation refers to the use of living animals in the study of psychological, biological and medical technological sciences as well as animal use for testing consumer products (Monamy, 2009). The use of animals in these experiments raises the moral question of whether the results achieved justifies the potential pain the animals endure. Singers perspective in his book Animal liberation, summarises the twoShow MoreRelatedAnimal Experimentation : The End Of Animal Testing1118 Words   |  5 PagesThe experimentation of animals has been used for a multitude of years for research to advance a scientific understanding of a living organism. To this day animals are being tested on for the use of human products. 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AlthoughRead More Needless Animal Research, Testing, and Experimentation is Wrong939 Words   |  4 PagesNeedless Animal Experimentation is Wrong    If penicillin had been tested on guinea pigs, it might never have reached the public. It is lethal to guinea pigs, deactivates the blood system of rabbits and is deadly to cats (Bio-Medical Research). Scientists are pushing for more experiments regardless of the cost to the animals life. One expense is the involvement of killing animals in the pursuit of a pine-scented air freshener(Vergoth,p21). Animals suffering in experimentation labs areRead More Horrors of Animal Research, Testing, and Experimentation Essay1648 Words   |  7 PagesThe Horrors of Animal Testing    The torture and murder of millions of animals annually has been occurring for centuries now. Every year we ignore it, and every year the numbers grow. The act of vivisection or the practice of experimenting on animals began because of religious prohibitions against dissection of human corpses. After religious leaders lifted these prohibitions, it was too late. Vivisection had become a major part of medical and educational research. As well as major part of productRead More The Cruelty of Animal Research, Testing, and Experimentation1381 Words   |  6 PagesThe Cruelty of Animal Testing and the Need for Alternative Methods In his book Inhumane Society: The American Way of Exploiting Animals, Dr. Michael W. Fox estimates that twenty-five to thirty-five million animals are used in the United States each year for laboratory testing and research (58). Research involving tests done on animals is unnecessary and cruel. More humane methods of research need to be employed. Fox states that animal tests on cosmetics and household products are nothingRead More Its Time to Stop Animal Research, Testing, and Experimentation1594 Words   |  7 PagesTime to Stop Animal Research, Testing, and Experimentation    Using animals in research and to test the safety of products has been a topic of heated debate for decades. According to data collected by F. Barbara Orlans for her book, In the Name of Science: Issues in Responsible Animal Experimentation, sixty percent of all animals used in testing are used in biomedical research and product-safety testing (62). People have different feelings for animals; many look upon animals as companionsRead MoreAnimal Testing Should Be Banned Animals For Operations For The Purpose Of Experimentation Or Scientific Research? Essay1073 Words   |  5 PagesFirst off Vivisection is the practice that uses living animals for operations for the purpose of experimentation or scientific research. In shorter words vivisection is a type of animal testing. Aristotle used animal testing in 384-322 BC(Hajar 1). This just shows animal testing has been going on for decades. Vivisection is viewed as a harmful abusive practice to animals. If their was a way to demolish vivisection in the future there would be other alternatives that would replace it. ScientistsRead More A More Responsible Approach to Animal Research, Testing, and Experimentation1506 Words   |  7 Pagesto Animal Research, Testing, and Experimentation The debate about using animals for medical testing has been raging for years. The struggle always seems to be between extremist animal rights activists who believe that animals should never be used for research, and scientists who believe that any use of animals is acceptable. There are a growing number who argue that there must be a reasonable middle ground. I contend that there must be a significant decrease in the number of animals usedRead MoreHuman Tissue Toxicity Experimentation Will Allow For Eradication Of Animal Testing1480 Words   |  6 PagesChimpanzees are the closest living genetic animal to humans, even closer linked than gorillas. Scientist Joe Aguirre’s data conveys there’s a 1.2% difference between humans and chimpanzees DNA. Chimpanzees watch over their families and have long lasting friendships. They spend all day with their family playing, exploring the rainforest, grooming each other.According to one of PETA’s co-founders Alex Pache co , there’s a different description of how chimpanzees spend their days in Silver SpringRead MoreEssay about We Need More Animal Research, Testing, and Experimentation1416 Words   |  6 PagesWe Need More Animal Research, Testing, and Experimentation    A life can be taken or created in a matter of seconds and with that has come the miracles of modern medicine. People have come to expect science to save lives, prevent illness, relieve suffering and improve the quality of life. The means of curing, treating and preventing diseases are not achieved by magic or accident. Medical advances are gained through years of intensive research -- research in which laboratory animals have played

Infamous Robber on Loose Free Essays

He has successfully escaped from prison three times and this is his fourth escape from his past few years. One of the guard witnessed that Gladden had escaped by breaking through the timber ceiling and lowering himself to the ground with a rope fashioned from bed sheets. The other guards said that he had been hit by Gladden, when trying to go after him. We will write a custom essay sample on Infamous Robber on Loose or any similar topic only for you Order Now When the other guards came, Gladden was too fast to catch, even though they brought their dogs to track and hunt him. Gladden is an infamous American robber, burglar and thief. He was born into a poor family; he was apprenticed as a self-employer in tool supplier but took to theft and burglary in 2007, with little more than a year of his training to complete. He was arrested and imprisoned 4 times and escaped; making him an infamous public figure. When he was 6, his father died and no one continued his father Job’s as a tool supplier. His mother then sent him to an elementary school. Gladden was treated badly and therefore became irresponsible and brutal. He was never graduated from the school, so his mother took him back home, and let him continue his father’s work . His business was not running well. He started his crime by robbing a woman in the market and stabbing her to death, because she did not want to give him her bag. He Is a small man, only 6’0†³ tall and medium built, but deceptively strong. He has a pale face with large, green eyes, a wide mouth, and a quick smile and has thick black hair. If anyone sees him, please report and call 333. He Is very dangerous person, whoso armed with handguns and a 9 millimeter rifle. There is a reward $50000 for Information leading directly to the arrest of John Stuart Gladden How to cite Infamous Robber on Loose, Papers